Peppe Silletti
I help tech leaders build product engineering teams that ship — the kind that own the problem, not just the ticket. Through talks, workshops, assessments, and rolling up my sleeves with your team.
Host of The Product Engineers Podcast
The thesis
The product engineer — one person who owns the thinking and the building — is what AI-native teams look like. Not two people negotiating handoffs through a Jira ticket like it's a hostage situation. One person, problem to shipped outcome, with AI as a multiplier on every step.
Here's the part nobody wants to hear: most companies bought the AI tools and called it a day. Apparently that was supposed to fix things. Turns out, AI just does whatever you were already doing — only faster. Strong product discipline gets stronger. Weak foundations get worse. Sloppy product decisions still get shipped, now at 3x speed.
AI is the catalyst. Foundations are the work. Companies that figure this out build product engineering teams. The ones that don't keep wondering why their shiny new tools aren't paying off.
What I do
A talk or workshop on what it means to build a product engineering team in the AI era — what actually changes, why most transitions face-plant, and what the thing looks like when it works. For conferences, leadership offsites, and company all-hands.
Book a talk or workshop →A 1–2 week paid engagement. Interviews across the team, artifact review, and a scored report telling you where you actually stand as a product engineering org — and what to fix first. No vibes, no vague "alignment opportunities."
Book an assessment →Multi-week hands-on work embedded with one team. We build the product engineering foundations together — operating model, product discipline, AI integration — and the goal is simple: a team that can keep doing this after I'm gone. Starts after an assessment.
Post-assessment onlyOngoing thinking partner for tech leaders building product engineering teams. Someone who's actually in the trenches doing this work, not theorising about it from a podcast studio (well — that one too, but you get it). Available for a small number of leaders at any time.
Enquire via email →
The podcast
Product Engineers is the podcast about the convergence of product and engineering in the AI era. What's breaking, what's working, and the craft of doing both well. Solo episodes on how product work is changing. Occasional conversations with practitioners, leaders, and tool builders worth learning from. All from discovery to delivery. Hosted by Peppe Silletti. New episodes weekly(ish).
Writing
For product teams building in the AI era.